Photo Mantras

Where your brand’s story comes to life.



As a creative entrepreneur, you know you need captivating photos on your website.

You also know a beautiful headshot isn’t just about looking pretty. It’s about giving your clients a peek into your soul & leaving them swooning for more of that special thing you’ve got. It’s about communicating the true essence of you with images.

It’s about capturing the quirky way your smile turns up slightly at the corners and showcasing the adorable dimples that light up the room.

It’s about putting a (fabulous) face to a brand, the kind of brand that brings out the best in others.

Whether you spend your days rocking an online business, sharing your passion on stage or mostly hiding out penning manuscripts hunched over a typewriter, one thing is for sure… you want to be memorable.

And to be memorable?

You need a Photo Mantra, be it on the back of your best-selling novel, with the bio of your keynote speech or on your website’s awe-inspiring banner.

Does this sound like you?


 :: You’re a creative, heart-centered entrepreneur with big plans to better the world

:: You keep putting off stepping out in front of the camera because the mere idea of all those eyes on you is totally nerve-wracking

:: Your business is wonderful, but your brand images don’t reflect your professionalism (let alone personality!)

:: You’ve been getting by with the boring headshots you took ten years ago – ‘cause they’re “good enough,” …right?

If you’re nodding your head to any of the above, then I’m talking to you.


Let’s be real: You know those photos your bestie took three years ago on her (now defunct) iPhone don’t exactly showcase your “best” you.

Now, you’re a professional. An expert, if you will.

You’ve truly got it goin’ on – but there’s one problem. The world won’t know it unless you show them!

If you’ve got big dreams, you should have phenomenal photos to match.

And, that’s why you need a Photo Mantra.


What is a Photo Mantra?


First, let me tell you what it’s not: My renowned mantras are NOT run-of-the-mill portrait sessions.

Photo Mantras use my customized system for taking photos that move people.

Photo Mantras are designed to raise the vibration of your business & life through a deep-dive process we embark on together. From there, we’ll create gorgeous photos that tell the story about you & your brand. Photo Mantra clients end up with images they adore, photos that make a visual connection with their clientele and showcase their true spirit.


What’s Included:

Brand Strategy Session

Not sure what your Brand’s core message is, or does it need some refinement? Want to enhance the amazing brand you’ve created? Find the clarity you need to move forward.

Style Expression Session

Discover unique-to-you fashion and personal style that leaves you feeling confident, comfortable and excited to step out into the world.

Photo Mantra Session

With Heather’s support, you’ll easily be able to tell your brand’s story through masterful photography. Get ready to attract your ideal clients, become a powerful influencer, and make more money.

Why do you use the word “mantra”?


heathertibetanbell-webMy Signature Photo Mantra System is what makes my photos and experience different than anything else. It starts long before shoot day.

As you may know, mantras are repeated sacred intentions.

That’s why I call this a photo “mantra,” because before your shoot you’ll get super clear on your highest intention for your business (Draw in ideal clients? Receive $10k in one month? Book a speaking engagement?).

On shoot day, we anchor it into your being through a variety of modalities (think meditation, grounding and more) so it literally emanates from your body. Then, I photograph you in your highest state – the way you’d “be” if you already made that sale, landed the speaking gig or topped the New York Times Bestsellers list. The photos are created while you’re in that state of being and they hold it there.

That means when you go to use those photos, they’re already working for you, attracting your desires to you like a magnet – while you relax and do the work you love. Your photos do ongoing advertising & promotion for you.

Because of the intention you set before the photos were shot, your Photo Mantra will help you attract more clients and invite exciting new opportunities into your life & business.

It works like this: your ideal clients see your gorgeous, professional photos, and without knowing it, feel the frequency we embedded. They fall in love with your essence & come to you excited to work together – because they already feel like they know you.

And your photos don’t only show them who you are – they let them know you’re serious about your business.

Professional photos tell your clients your ‘legit.’ You’ve done the work to build a trustworthy business, and as such you’ve been able to invest in photos that match the level of services and experiences you provide.


What Happens on our Shoot Day?


On your shoot day, my fabulous team and I create an unforgettable & super comfortable experience for you.

I know a lot of people are extremely camera-shy, so I make it my mission to ease your worries when you’re in front of the lens, so everything feels (& looks) natural & authentic. (None of those awkward forced smiles allowed!)

So there’s lot of laughs, smiles and maybe even a few inappropriate jokes. Honestly, with years of experience under my belt, I know exactly how to put you at ease so your true self can shine through.

We spend a good deal of time before your actual shoot getting to know each other.

Who you are, and what you’re working towards, matters to me.

I care about your success, and your mission, I’m on your team to ensure your photos help you help others.


What Women Are Saying

Don’t just take it from us, let women like you do the talking!

When I came across Heather’s work I was immediately drawn to the energy and overall aesthetic of her photography. I remember clicking through to her website and thinking, “this is it!” There was something so magical about the way that she captured feminine beauty and ethereal energies- that I knew I had to work with her. The way she inserted colour, geometry and light into her work was exactly what I was looking for, for the re-brand of Chloe’s Countertop.

Up until I found Heather, I knew it was time for a re-design to really boost my business and take it to another level- but I didn’t know exactly how it would look or feel, or how I would do it. I had done some trial work with other accomplished web developers over the past year, however I continued to feel like the brand was flat and the designer didn’t understand me or the overall vision for the brand.

Heather quickly introduced me to her team, and although it was the largest investment in my business so far- I knew I had no choice but to figure it out and say “yes!” Working with Heather has been really special- mostly because it feels as though you are working with a friend and fellow women warrior. She has a true, intuitive passion for female entrepreneurship and is very much connected to the divine. What’s so wonderful is that although each photo and project is unique- they all have one fundamental thing in common, magic.

The day of our shoot, I quite literally felt like a blend of Snow White and Alice in Wonderland- and the photos are incredibly beautiful. They have truly been the building blocks of my new website, my new brand and the stunning new colour palette of Chloe’s Countertop. The photos have created a newfound confidence and direction- and I feel more connected to my intuition and inner strength when it comes to rocking my business and leaping forward! I am so excited to continue to witness the magic unveil.

I highly recommend Heather to anyone that feels ready to make a true investment in themselves and their business and are feeling called to living out their life’s work.

Chloe Elgar

Chloe's Countertop

After my Photo Mantra with Heather I quickly (within the week) attracted over $7500 work with new clients as well as several speaking engagements. I love knowing that when people see my photos whether on social media, my website or on my bio through other sources that they are seeing my true essence and what I am here to help with. I feel confident knowing that those that need to be attracted to my work will immediately know it when they see my photo mantras.

I admit though that I was initially hesitant due to the investment, I had never paid for a photo shoot before. I knew I had to go for it anyway because it was time for me to really up level my business and my life in general. I wanted what I wanted and I wanted the best and wasn’t willing to compromise. I am so glad I trusted that because I more than paid off my investment within two days! I highly recommend a Photo Mantra Photo shoot with Heather for anyone who wants to feel luxurious, worthy, and totally ready to up level their business and lives and confidently put themselves out there in the world through their pictures – pictures that attract what they desire!

Allison Braun

The Business Joyologist

    I’m Heather, your Photo Mantra Facilitator. For the past 15 years, I’ve been honing my skills as a portrait photographer and personal development guide. During that time I’ve had the pleasure of working with forward thinking leaders like Danielle Laporte, Gabrielle Bernstein, and Allison Braun. I’ve co-hosted business and pleasure retreats, weekly women’s circles, and life changing workshops all with the intention of helping women release long held beliefs and fears that are holding them back.

I beleive in portraits that go beyond your typical headshot. You wouldn’t believe the amount of times I’ve heard headshot-horror stories from my clients. My process is unique, and it was designed to be the most supportive photography experience you could possibly have.

Five Key Elements That’ll Turn Your Photos Into Money Magnets (like the ones above!)


1. A photographer who gets you. You need to work with an artist who understands you and your brand. A photographer needs to translate your message into photographs your ideal clients will love. Yes, your photographer should ask who your ideal client is before the shoot! For example, you wouldn’t want to wear a business suit in your photos if you’re trying to attract stay-at-home moms, or sport a bohemian frock if you’re marketing to doctors. You need a photo that shows your credibility to your audience and lets them know you understand them.

2. Tuning into what you truly want to create.  Before your photo shoot, it’s important to deeply feel into your mission. Sometimes my clients are on the verge of tears before our shoot because they feel so connected to their purpose and this energy always produces the best photos!

3. A photographer with technical and artistic skills. . Just because someone has a expensive equipment doesn’t mean they have an eye for portraits. It’s important that you work with a photographer whose artistic integrity matches your vision.

 4. Attention to detail. The little things make all the difference! Clothes, hair and makeup can make or break a photo. If it’s not well-done, it can be distracting. But if it’s done right, with attention to your brand – it can be the difference between a mediocre photo and a photo that inspires.

5. Finishing touches! Editing takes your photos to the next level. And it doesn’t just help aesthetically, it also enhances its energetic properties, making your photos that much more magnetic.

And last but not least: You want to have an amazing experience having your photo taken, so that every time you look at them you’re transported back to the wonderful experience you had. When you see your photos, they should bring back all the joy, passion, and purpose you felt while creating them.

If you’re missing any of these elements in your photo shoot experience, then you’re literally leaving money on the table.  Believe it or not, there are people out there with money in their pockets checking you out – but not investing. Photo Mantras can change that.


What’s is Really Like?

More women share what Photo Mantras did for them.

When I first considered having my photo taken I was really concerned that my insecurities in front of the camera would come through in the images. I almost let this fear stop me, but Heather really is a master at what she does, in no time I felt confident, secure and beautiful in front of the lens. Not only that, I began to realize that my Photos, tied in with my Brand Strategy with Heather, revealed how my brand was just as deep and vibrant as my personality, which is pretty convenient seeing that I am my brand!

Whenever I look at the photos Heather created of me, I’m swept away to this beautiful experience that I will never forget, it’s been anchored in the photographs. I put one of the images on my business card, and it’s been extremely effective as each and every person who sees it comments on how stunning the image is and begins a conversation that would have otherwise not been had. If I had just put my logo on the card, it would have been just like all the rest, with people forgetting who I am rather than striking up a conversation with me. I’ve even had people contact me through my website just to compliment me on how amazing the photos are. It’s really opened up a whole new level of visibility and connection that I never had before and I am eternally grateful.

I highly recommend working with Heather to anyone who is a ‘soulpreneur’ and is the face of their brand and wants images that can stand alone, without words or context, and still have an impact. They are truly that powerful.

Lisa Freidt

Catalyst Coaching & Consulting

I honestly had no idea how important it would be to my work and my career, to have the type of high quality image that Heather offers. I was skeptical at first, and didn’t really think it would make much of a difference, but let me tell you! Since working with Heather, my entire presentation has undergone a major and much needed upgrade. The entire look and feel of my website has been enhanced, and I am able to present my work in a way that reflects class, elegance, and it’s true value. I have these amazing photographs to send out for interviews and media appearances, and it has just taken my work to a whole new level of success.

Heather is amazingly gifted in her craft, and has a fun and creative flair for bringing out the unique expression of each person. This was one of the best investments of my career, and I am so very grateful that I had the opportunity to receive the benefit of her magic! If you are undecided, I encourage you to take the leap, it will be worth it in every way imaginable!

Devi Ward

Devi Ward Tantra

Frequently Asked Questions

What happens during a Brand Strategy Session?
Whether you’re re-branding, or building a new brand, we’ll work together to refine your ideal client, unique point of view, and marketing strategy that will influence your photo mantras. This session is customized to your specific needs, meaning whatever area you’re lacking clarity in we’ll tackle that first. Prepare to leave feeling excited and clear about your brand direction and the photos that will come as a result.
What happens during a Style Expression Session?
Whether you feel fully confident in your style, or you feel completely lost, we’ll work together to crafts outfits perfect for your photoshoot. When your shoot day arrives, you’ll know exactly what you’re going to wear so there will be no need to stress. Plus, you’ll be able to take everything you learn during this session and apply it to your day to day fashion sense.
How many images are included?
I have three different package options designed to meet all of your needs. Contact me to learn more.
What is the investment?
To maintain the integrity of my work as an artist, as well as be in support of your specific needs, pricing and the nitty gritty details are available by contacting me directly.
Is hair and makeup included?
Hair and makeup is not included, but I do have an amazing team of women who I regularly work with. This allows you to work with a stylist you’re already comfortable with, and to pick and choose the services that work best for you.
Where does the shoot take place?
Photo shoot locations are chosen based on the type of shoot you’re looking to create. There are plenty of amazing indoor spaces that are available for rent, or gorgeous outdoor locations that are perfect for your shoot day.

Don't Be Shy

If you still have questions, apply and we’ll talk it through.